Understanding the Matterport/MSP 3D Scan Pilot
We wanted to address your concerns about a local pilot program we announced a few weeks ago as part of our increasing efforts to drive business and profitability to our existing MSP network. Our program was designed, after extensive market research and conversations with successful MSPs, to help members of our network continue to grow their businesses, add personnel, and offer a competitive, complete service while leveraging their in-market expertise. Here are some of the key highlights to note about the program:
We are conducting a small, local pilot in the San Francisco Bay Area in collaboration with two experienced, local MSPs. The pilot is focused on aligning MSP and Matterport business models, and increasing scan business for MSPs. We are testing numerous aspects of the program. This is one of many tests we are conducting in order to expand the business opportunity for everyone.
We are not competing with MSPs - we are collaborating with them. Our pilot participants have different business models from one another - which is helping us understand how we can grow the market for everyone. This is not intended to displace any existing MSP services and is focused on helping you scale and create additional revenue.
We are targeting segments and verticals not currently served by existing options. This includes price-sensitive parts of the real estate market, and other verticals where we have seen lower penetration for scan services. We do not expect this to conflict with existing mid and upper-market MSP services, but rather act as a supplement to your existing business. We are testing ads, and are in talks with major partners in new or underserved industries where we have not seen adoption of existing Matterport or scan service formats.
The goal is to help MSPs focus on their strengths and grow their businesses. We have heard from several MSPs that they face operational and other challenges in growth, so this is an experiment in leveraging Matterport’s resources: to pay for demand generation, and take on time-consuming operational components of running an MSP business -- freeing up MSPs to focus on growing their businesses.
The profits are split between Matterport and the MSP. Matterport is covering all of the costs of the program, as well as covering all lead generation, operations, and hosting/processing fees. The profits are then split.
This does not draw leads or budget away from the existing MSP network. We are conducting this as a separate pilot, and allocating additional budget, which is made possible by the tighter Matterport/MSP partnership. The pilot should not impact lead flow through the existing MSP Program.
Matterport can’t do what our MSPs do. We are not a service business, and we know that our MSPs have built significant in-market expertise and an understanding of their client’s needs offering compelling services. This is about leveraging each other’s strengths to grow this market.
- Nothing is set in stone. This is a very small scale pilot, among several other programs we’re running. We may or may not decide to roll it out more broadly, but if it doesn’t work for MSPs, then it doesn’t work, but we will have learned a lot.
Many of you have asked us to focus on growing the market for scan demand, and this is one way to do so. If this works, it will result in higher demand for your services, as well as profits for you as you leverage additional camera operators. It is important for us to test new ideas to identify what will bring in scan business to MSPs most profitably, while preserving your existing services. Please give us a chance to see if this can help us all expand the market.
We value your feedback and ideas. Please share your thoughts and concerns by commenting below!
Matterport MSP Program