Content Distribution


Content distribution is an exciting way for your Matterport models to get more visibility and exposure across the internet. With content distribution, your 3D models automatically appear on partner websites — no input required from you.

For example, suppose you have a house listing on You then use Matterport to scan the house, making sure your model has the same address as the listing. Through a daily, automated feed from Matterport, will learn there’s a Space for this address and attach the 3D model to the right listing.

Here’s how the 3D model will look on's mobile app - notice the "View 3D Tour" button in the image below: 


Here's how the link to the 3D model will look on's webpage. Notice the the "3D View" button on the bottom right corner of the picture.


For real estate, content distribution is important because it expands the number of people who are exploring and enjoying a Matterport model, thus expanding your pool of potential buyers.

Content distribution is an easy process:

  1. Scan a Matterport model.
  2. Add an address and select from the autocomplete list.
  3. Opt-in to content distribution.
Our current real estate distribution partners include:
    • We only support the US version of this site (listed above) - and (Canada) are currently not supported.
We plan to add more partners in the future, so stay tuned!


Opt-in at an Account Level

You can set account level defaults for content distribution to opt-in or opt-out all of your models. Later, you can override these settings for an individual model.

  1. Go to
  2. Click "Manage" in the "Account" dropdown to the left. 
  3. Scroll to the Content Distribution Enabled section.
  4. Toggle the switch to "on" (move it to the right). 


Opt-in or Opt-out Individual Models

You can also opt-in or opt-out at the individual model level. This is useful if your account is mostly residential real estate but you also have several models with more limited distribution.

  1. Open a Space in Matterport Cloud.
  2. Enable sharing for the model - this makes it public. 
    • Only models that are public are included in our feed to our distribution partners.
  3. Select "Add-ons" from the tabs above the Showcase window.
  4. Click on the Content Distribution for Real Estate card.


From here you can override the account level defaults from


  1. Click on "Manage" then "Override the account default for this Space"
  2. Select Publish or Remove
  3. Save


Distribution options:

  • Default - Uses the account level default setting
  • Publish - Distribute with partners
  • Remove - Do not distribute with partners

A Single, Valid Address

Content distribution requires a valid address associated with your Matterport model in order to work.

Add an address to your Matterport 3D model if it doesn’t have one.

Sometimes you may have two or more Matterport models that refer to the same address. For example, consider a lake house. You have a scan of both the main house and the private dock.

Another case is when you have several versions of the model, such as the same house staged differently or before and after it was painted. In all of these cases, all of the models have the same address.

We recommend you choose the most important model you want to distribute. Then individually opt-out the other models.

For the lakehouse example, the private dock is still an important feature you want to share. We recommend you create a Mattertag Post in the main house and then add a link to the private dock.

Remove a Model from Distribution

If you decide to change a model from opt-in to opt-out status, it will take approximately 24 hours for this status to update on our partner sites.

If you are still having problems, then please contact Please include the model URL in your email.

My Model Does Not Appear or Appears Incorrectly

The content distribution feed is updated on a daily basis. This means it will take 24 hours from the time you opt-in for your Matterport model to appear on the listing site. 

Remember that your Matterport model must have a valid address for content distribution to work. You may have to login to Matterport Cloud and add or update the address, and then wait 24 hours for the feed to update.

If you are still have problems, then please contact the partner site directly:

Matterport shares the public, MLS version (&mls=1) of the model. To comply with MLS rules, this means we do not include the following in the Matterport 3D model:

  • Contact information
  • Presented By information
  • VR button
  • Links in Mattertag Posts

Currently only shows a link to the tour. It does not embed the full tour. For both and, users can email if they want to remove their tour. 

Other Questions

I am an MSP. Can I opt-in for my realtor customers?

Yes, you can. However, we suggest you confirm with your clients that they approve of their models being distributed. We suggest you opt-out at the account level and then opt-in individual models as desired.

If I do not opt-in, can I still include Matterport models on my individual listing pages?

Yes, Matterport content distribution opt-in is for automatic, more prominent display of 3D models with certain partners. You may still use whatever method you currently use to publish models on your MLS.

My models are not in the residential real estate segment. Do I have to do something?

No - a model must first match a current for-sale or for-rent listing on the partner site. Only public models that match a current listing can be shown.

I have a private real estate listing. How do I prevent it from showing up on partner sites?

Real estate distribution partners will only surface models that match one of their existing listings. Public models that do not correspond to a partner’s listing page will be ignored.

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